Hitting The Right Note With Orchestral Concert Tickets

Claire Boot | Posted on Mon 10 June 2019 at 11.39AM
Categories: Case Study

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In 2018, tickets for over 2,000 orchestral events were organised using TicketSource, totalling 77,000 transactions. From local amateur ensembles to well-known professional orchestras, TicketSource helps concert organisers all over the UK share their love of music with audiences.


Faust Chamber Orchestra began using TicketSource in 2014. “We wanted an efficient way to manage box office operations for our own-promoted concerts, such as at the Penn House Estate in Buckinghamshire,” explained Mark Austin, Artistic Director. “After considering various options, we decided that TicketSource offered what we needed - an easy-to-use interface, multi-user access and the possibility to split commission between the customer and us.”

The orchestra pioneers a distinctive approach to making classical music accessible, by incorporating spoken introductions and musical demonstrations into their concerts. The simplicity and functionality of TicketSource allows Mark and his musicians to focus on audience experience rather than ticketing issues. “The capacity to handle large audience numbers is particularly useful, as are the comp ticket allocation options. I’d recommend the system to other event organisers – everything is very clear and it offers lots of useful features.”


Sinfonia Cymru draws young musicians from across the UK to perform a wide range of music, from established repertoire to newly-written commissions. One of their regular performance venues is the Memorial Hall in Pontyberem, in rural Carmarthenshire. An Art Deco listed building with highly-acclaimed acoustics and a capacity of almost 700, Pontyberem Hall puts this small village firmly on the concert tour schedule.

“We use TicketSource at Pontyberem Hall because it doesn’t have a box office,” said Peter Bellingham, Chief Executive of Sinfonia Cymru. “Our performances are championed by a local couple who co-ordinate all the activity that needs to take place for our performance to be a success. They do the marketing, run a manual box office, and manage operational things such as putting out chairs and making tea, coffee and cakes for the orchestra's rehearsal break.”

Online ticket-selling through TicketSource complements the face-to-face sales managed locally. “We like the simplicity of the Ticket Source system,” said Peter. “It is easy and quick to set-up an event and there are good management tools. We can get a breakdown of sales at any time, print a list of the ticket purchasers, and get a post-event analysis of the sales. The settlement after the event is also very straightforward.”

Whether their performances take place in a village hall in rural Wales or a stately home in Buckinghamshire, Faust Chamber Orchestra and Sinfonia Cymru value the cost-effective and user-friendly service provided by TicketSource. As Peter explained, “it's a professional box office facility for single or multiple events that can be adapted to your own needs.”


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